Digital Velocity Tokyo 2018
Delivering the best DV experience yet
Featured Speakers of 2018
Field Marketing Group Senior Manager
When Naoko-san first joined NEC Corporation, she led the distributor sales business of communication network systems. In 2001, she was involved in strategizing and marketing internet services in the E Business Division. 3 years later, she helped launch the business information site –“WISDOM” for email magazines at the Market Relation Promotion headquarters and helped lead company-wide marketing activities based on email marketing. In the past 3 years, As a Field Marketing Group Senior Manager, she has been working on a mission to combine various customer touchpoints such as exhibition, online, Telemarketing and more to help create demand for the Sales Teams.
Sony Marketing Inc.
Hashimoto-san leads the Digital Marketing Initiative in Sony Marketing and is responsible for managing Sony’s online advertising, websites, Customer Data platform and focus on 1-1 Marketing. He has previously responsible for launching the Sony Aibo, Sony mirrorless cameras and numerous other iconic Sony products. He received his MBA from Hitotsubashi University.
Head of Digital
Delivering a personalised multichannel customer experience is essential for brand engagement and Scott Maxworthy has been at the forefront of Digital Media and Marketing for over 30 years, from entrepreneurial start-ups to corporate funded pilot projects.
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Scott is currently the Cronulla Sharks Head of Digital Media, a role created to help transform the Sharks from a conventional on-the-paddock/ bricks and mortar type sporting organisation into a digital savvy, customer centered, commercial media business and choosing Tealium as an essential partner in the Sharks ‘Transformation Play.’
A lifelong Shark he originally joined the Sharks in Nov 2013 as Group Brand and Communications Manager, overseeing all communication channels during the “darkest days in sport” ASADA crisis period.
During that time he grew the Sharks social media base from 50,000 to over 120,000 people.
Today he is responsible for the Sharks Digital Strategy, this includes development of a Single Customer View across all business units – Football, Leagues Club, Stadium and Property Development and across all customer touchpoints – online, apps, food and beverage, gaming, membership, merchandise and ticketing.
Jeff Lunsford has more than two decades of experience as a technology and Internet executive and leader. Jeff previously served as President, CEO and Chairman at Limelight Networks, which he took public in 2007 as part of a $240M IPO. From 2003-2006, Jeff was the CEO of WebSideStory, a SaaS-based web analytics pioneer that went public in 2004 and is now part of Adobe Systems. Prior to that, Jeff was the CEO of TogetherSoft, a software development tools company that was sold to Borland Software. A former naval aviator, Jeff received a B.S. in Information and Computer Sciences from the Georgia Institute of Technology.
Founder and Chief Technology Officer
Mike Anderson founded Tealium in 2008 and has served as the chief architect behind the company’s market-leading tag management and unified marketing platforms. He previously worked at WebSideStory (Adobe Systems), where he served as a senior engineer on the core architecture team. As the builder and leader of the company’s professional services team, he oversaw analytics tag implementations for Disney, Best Buy, Target, Cisco, Citi, FedEx, and more. Mike studied electrical engineering at the University of California, San Diego, and computer science at California State University San Marcos.
Chief Marketing Officer
Adam Corey leads Tealium’s marketing and is responsible for driving awareness around the power of Tealium and cultivating alliances with best-of-breed customer data solutions. He has over 13 years of experience in digital analytics, marketing and business development. Prior to joining Tealium, Adam led the solutions consulting groups at Upsight and CrowdFactory (now part of Marketo). He also previously led technical production efforts at ABCNEWS.com.
Vice President and Managing Director, APAC
Andy Clark is a digital technology veteran, with nearly 20 years of building and leading teams in Asia Pacific for dynamic, growth-oriented technology companies. Prior to Tealium, Andy served as Group Vice President, Asia Pacific for Limelight Networks, providing cost-effective, multi-channel digital content delivery platform technology. He has also held senior positions at Crossbeam Systems and RightNow technologies in Japan, as well as led the integration software efforts for IBM in the region. Andy holds a Bachelor of Arts in Japanese Literature from the University of Washington, and studied Japanese Language and Literature at Keio University in Tokyo.
Director Solutions Consulting, APAC
Catherine has spent 25 years in IT, marketing and digital development specifically working with the data that drives these tools. Her role is to provide problem-solving resource to organisations evolving into their omni-channel activation capabilities. She has special interest in the travel, retail and gaming industries. Previously Catherine has held a number of regional roles with multinationals such Oracle, IBM, Acxiom, Marketo and as an independent digital consultant.